Technical glossary

Technical glossary of translation terms

Occasionally, you’ll come across some unfamiliar terms on the intercontact website or when talking to people in the localisation and translation industry. You’ll find many of these terms listed here with short explanations.


Copywriting is another word for "marketing writing". It is defined as the act of writing text (copy) for advertising purposes or marketing materials. Copywriters compose creative text for websites, brochures, catalogues, blogs, newsletters, advertising, journals, taglines, slogans, product descriptions, white papers, social media and magazines. The word "copy" in advertising language refers to the text; a copywriter is an advertising copywriter.

See also: Copy

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We, the intercontact translation agency, are available to you in person, over the phone, via e-mail or in an online meeting and we are always happy to hear from you. We are here to discuss any questions you may have about having your copy and documents translated and will be glad to create a personalised quote for you.


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