Birkenstock is a German shoe manufacturer based in Neustadt (Wied) and is among the most well-known German brands worldwide. In 2013, the company, made up of 38 individual companies, was developed into the Birkenstock Group. Historically, the company can be traced back to Johann Adam Birkenstock, who is mentioned as early as 1774. The uniquely anatomically formed footbed created by Birkenstock is its core product. intercontact has supported the company since 2016 in its international orientation.